IWC

Although a Swiss brand through and through, IWC was actually founded by an ambitious American, Florentine Ariosto Jones, who wanted to be the first to mass produce high quality watches. The brand was founded in Schaffhausen in the 1860s and remains there to this day. In 1885, IWC developed the Pallweber pocket watches, with their revolutionary digital display for hours and minutes. By the end of the 19th century IWC’s first wristwatches featured the 64-calibre pocket watch movement. In the 21st century, IWC’s collection of watches are wide and uniformly excellent, with key collections including the Big Pilot’s range, Portofino, the Aquatimer diver’s watch series, the Ingenieur collection and the Portuguese collections. Rigtly proud of its long history, IWC has its own museum dedicated to the history of the brand.

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